This premium print brochure was one of the distinguishing details in the in-store Registry Lab experience I strategized, designed and produced for Macy’s.
Still one of my favorite print pieces because I was involved from concept to production including paper selection, this corporate brochure helped redefine the Kids II (Baby Einstein, Bright Starts, Disney Baby) brand as an innovator in the juvenile space. I wrote much of the copy as well.
These brand blueprint PDFs were created to help Sysco Sales Representatives learn and convey the value of Sysco Private Brands to restaurant owners. I created 12 templated but brand-distinct versions and digital counterparts in Salesforce.
This collage from my archives represents a new campus launch package of print materials for a very large and influential church in the Atlanta area led by a now Chick Fil A executive.